HueMetrics

Personal colour analysis

Wear colours that make you glow.

HueMetrics measures your undertone, contrast and features against 12,000+ celebrities and real survey data — then tells you exactly what to wear.

Woman wearing her best colourSEASON
Warm Spring
Best: Coral
VOGUEELLEBAZAARGQCOSMOPOLITANAllureREFINERY29ByrdieVOGUEELLEBAZAARGQCOSMOPOLITANAllureREFINERY29Byrdie

Why colour matters

The right colour changes your whole face.

Same person, same lighting — only the top changed. Drag the sliders to see it.

Woman after
Woman before
BeforeAfter
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Man after
Man before
BeforeAfter
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Published research

Science says what you wear matters.

Journal of Personality and Social Psychology, 2008

Romantic red: red enhances men's attraction to women

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Women shown wearing or framed by red were rated significantly more attractive and desirable than the same women in other colours.

Read the paper ↗

Evolution and Human Behavior, 2011

Carotenoid and melanin pigment coloration affect perceived human health

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Small shifts in skin yellowness and redness changed how healthy and attractive a face looked, showing how much colour around the face matters.

Read the paper ↗

Perception, 2009

A sex difference in facial contrast and its exaggeration by cosmetics

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Contrast between facial features and skin shapes how masculine or feminine a face is perceived, and increasing it boosts attractiveness.

Read the paper ↗

PLoS ONE, 2013

Aspects of facial contrast decrease with age and are cues for age perception

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Faces with lower colour contrast were perceived as older, so the contrast you wear can make you look younger or more tired.

Read the paper ↗

Swipe to see more →

Old way vs new way

Stop guessing.

The old way

Visit a clinicGuess what looks rightAsk your friends

The HueMetrics way

AI research on 12,000+ celebrities300-person random survey20 industry professionals
$49.99
+12k

12,000+

celebrities analysed

60+

metrics measured per face

Skin undertoneFace–hair contrastEye colourHair depthChromaValueLip toneBrow toneVein colourScleraFreckle densityCheek flush+48 more

Informative

You will learn..

82

Your HueMetrics® scores

Undertone, contrast, chroma and value — measured precisely.

What 300 people really think

Survey and pro ratings of you in every colour.

Your best colours

30+ flattering shades with exact codes.

Mustard32
Beige28
Olive24

Colours to avoid

The shades that wash you out — and why.

Personalized plan

Get your personal colour plan

Understand your colouring and dress with confidence from today.

  1. [1]Get your expert colour analysis
  2. [2]See yourself in your best palette
  3. [3]Know which colours to avoid
  4. [4]Hair, makeup & metals guide

Disclaimer

Introduction

Palette

Hair & makeup

PAGE / 04

Jenni's Palette

BEFORE
AFTER

Colour profile

Organised around 11 key metrics:

  • · Undertone
  • · Contrast
  • · Chroma
  • · Value
  • · Hair
  • · Eyes
  • · Lips
  • · Metals

HARMONY SCORE 82

Your best colours read 5 years fresher.

Sample analysis

Every feature, measured.

Face analysis exampleUndertone: Warm-neutralEyes: Olive greenHair: Deep brownContrast: Medium-high
UndertoneWarm
ContrastMedium-high
ChromaSoft-clear
ValueMedium

Season

Soft Autumn

Our panel

20 professional colour analysts.

Stylists, makeup artists and certified analysts review every submission.

Sofia Marin

Sofia Marin

Certified analyst, Milan

Ji-woo Park

Ji-woo Park

Personal colour, Seoul

Hannah Cole

Hannah Cole

Celebrity stylist, LA

Amara Osei

Amara Osei

Makeup artist, London

Technology

Research-backed, human-verified.

Computer vision

Computer vision

Calibrated sampling of skin, hair and eye colour at 60+ points, corrected for lighting and camera white balance.

Celebrity benchmark

Celebrity benchmark

Your features are matched to look-alike faces in our 12,000+ celebrity database and the colours that worked for them.

Human consensus

Human consensus

A 300-person random survey and 20 professionals vote on you in each colour to validate every recommendation.

Results

Real transformations.

Swipe to compare.

Client 1 after
Client 1 before
BeforeAfter
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Client 2 after
Client 2 before
BeforeAfter
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How it works

Three simple steps.

Upload photos of yourself1✓ Good example

Upload photos of yourself

  • ✓Natural daylight, facing a window
  • ✓No makeup or filters
  • ✓Hair pulled back, plain wall
Upload photos in outfits2✓ Good example

Upload photos in outfits

  • ✓Stand straight-on, plain background
  • ✓Different colours in each photo
  • ✓Top half clearly visible
Get your report in 2 weeks3

Get your report in 2 weeks

  • ✓Personalised PDF to your inbox
  • ✓Best & worst colours with codes
  • ✓Hair, makeup & metals guide

Pricing

One price. A lifetime of better choices.

Guessing

Your whole life

Wasted purchases, unflattering photos and no real answers.

HueMetrics

$49.99

  • ✓ Celebrity-benchmarked AI analysis
  • ✓ 300-person survey on your photos
  • ✓ 20 professional reviews
  • ✓ Full personalised PDF
  • ✓ Good & bad colour palettes
Start my plan

Flying to Korea

$2,000+

Flights, hotel and a one-hour session with a single opinion.

FAQ

Questions, answered.

How accurate is HueMetrics?+

We combine an AI model trained on 12,000+ celebrity images with real human judgement from 300 surveyed people and 20 professionals.

What photos do I need?+

3+ clear daylight photos of your face without filters, plus a few photos of you wearing different outfits.

How long does it take?+

Your full personalised PDF report arrives within 2 weeks.

Is this a one-off payment?+

Yes — $49.99 USD, once. No subscription.

Is my data private?+

Photos are only used for your analysis and are never published.